Chief Strategy Officer

Respected throughout the digital industry for the breadth of his experience, his foresight and vision, and the quality of his strategic thinking, Ross is without doubt the Professor of Mobile!

He has over 20 years’ experience in digital media with 5 years focused on mobile. As Somo’s CSO, Ross advises global brands such as Red Bull, Audi and Universal Music on how to harness the potential of mobile technologies.

He was one of the founders of Virgin Games and has been called upon to advise 10 Downing Street and the Department for Culture, Media and Sport on interactive media development. He has created award-winning digital strategies for clients including Reuters, Sony, British Airways and The Independent. Ross has been a founding member of six digital businesses throughout the last 15 years.

Ross is an expert in consumer behaviour, mobile usage and changes in the market. He has been a judge in all the major creative and effectiveness awards in digital marketing and a frequent keynote speaker at global industry conferences and events.


"The DADI's are my favourite awards to judge as they show the breadth and depth of excellence across, and integration of, all digital disciplines.   I'll be looking for entries that creatively solve real customer problems, prove effectiveness through data and above all make me jealous and wish I had been involved with that project."

Judging panel

Phil Jones

Founder & Organiser,
Podge Events

Richard Ayers

Seven League

Benjamin Blanco

Head of Sport & Entertainment Marketing
Samsung Electronics UK

Adam Boita

Head of Marketing
Pernod Ricard UK

Lisa de Bonis

Executive Digital Director
Havas Media

Arjoon Bose

Marketing Head-Häagen-Dazs and Snacking(UK& Northern Europe)
General Mills

Guillaume Buat-Menard

Chief Technology Officer

Matthew Candy

Vice President, UKI & Europe Leader
IBM Interactive Experience

Trevor Chambers

Group Creative Director

Kate Dale

Head of Brand and Digital Strategy
Sport England

Neil Davis

Managing Director UK & Europe

Jon Dobinson


Alastair Duncan

Chief Strategy Officer
Splash Worldwide

Liane Grimshaw

Founder & Managing Director

Keith Gulliver

Marketing Communications Director
Post Office

Flo Heiss

Studio of Art & Commerce

Bo Hellberg

Executive Creative Director

Craig Hepburn

Global Vice President of Digital Marketing and Brand
TATA Communications

Andrew Holden

Global Digital Creative Director

Greg Jarrett

Head of UX
William Hill

James Keady

Head of Digital

Alan King

Executive Director, Head of Digital
Manning Gottlieb OMD

Claire Koryczan

Managing Partner

Candace Kuss

Director of Social Media
H+K Strategies

Joanna Manning-Cooper

Director of Digital, Marketing and Communications
Rugby Football Union

Andrew Marcus

Head of Communications
Museum of London

Peter Markey

Marketing Director

John Mathers

Director of Design
British Design Fund

Lee McGuffie

Digital & Content Strategy Director

Ash Mohd

Global Communications Manager

David Morris

Head of Marketing & PR - UK & IE
Bang & Olufsen

Jude Ower

Founder and CEO

Glynn Pegler

CEO, Culture Group
The Culture Group

Adam Powers

Chief Experience Officer

Lauren Rayner

Head of Digital
Battersea Dogs & Cats Home

Cheyney Robinson

Chief Experience Officer, EMEA and APAC

Kate Ross

Founder and MD

Seb Royce


Mark Sherwin

Managing Director
Accenture Interactive

Ross Sleight

Chief Strategy Officer

David Smith

Head of Marketing
RightNow Digital

Tiffany St James


Steven Swann

Creative Director

Lawrence Weber

Managing Partner Innovation

Lee Woodard

Global Chief Experience Officer
Crabtree & Evelyn