Global Chief Experience Officer
Crabtree & Evelyn

"Lee is the Global Chief Experience Officer of Crabtree & Evelyn, joining the company in late 2016. Lee’s role is wide-ranging and is dedicated to putting experience strategy at the heart of the business. Previous to Crabtree & Evelyn, Lee  spent most of his career agency-side. Lee was the Managing Director of Huge London where he oversaw the growth of the London office. Previous to Huge, Lee was a Managing Partner at Tribal DDB, Client Services Director at SapientNitro for 8 years. Lee also had stints in branding and also ran digital for two series of Big Brother whilst at Endemol UK."


“I’m excited to be part of the DADI Awards team, its a opportunity to see a range of great work up close and personal. We work in a highly competitive industry, the Awards not only give a chance for folks to compete but to applaud others great work. What’s no to like? The winning entries will have to really be thinking differently about what it means to be doing digital in this day an age. Easy!”

Judging panel

Phil Jones

Founder & Organiser,
Podge Events

Richard Ayers

Seven League

Benjamin Blanco

Head of Sport & Entertainment Marketing
Samsung Electronics UK

Adam Boita

Head of Marketing
Pernod Ricard UK

Lisa de Bonis

Executive Digital Director
Havas Media

Arjoon Bose

Marketing Head-Häagen-Dazs and Snacking(UK& Northern Europe)
General Mills

Guillaume Buat-Menard

Chief Technology Officer

Matthew Candy

Vice President, UKI & Europe Leader
IBM Interactive Experience

Trevor Chambers

Group Creative Director

Kate Dale

Head of Brand and Digital Strategy
Sport England

Neil Davis

Managing Director UK & Europe

Jon Dobinson


Alastair Duncan

Chief Strategy Officer
Splash Worldwide

Liane Grimshaw

Founder & Managing Director

Keith Gulliver

Marketing Communications Director
Post Office

Flo Heiss

Studio of Art & Commerce

Bo Hellberg

Executive Creative Director

Craig Hepburn

Global Vice President of Digital Marketing and Brand
TATA Communications

Andrew Holden

Global Digital Creative Director

Greg Jarrett

Head of UX
William Hill

James Keady

Head of Digital

Alan King

Executive Director, Head of Digital
Manning Gottlieb OMD

Claire Koryczan

Managing Partner

Candace Kuss

Director of Social Media
H+K Strategies

Joanna Manning-Cooper

Director of Digital, Marketing and Communications
Rugby Football Union

Andrew Marcus

Head of Communications
Museum of London

Peter Markey

Marketing Director

John Mathers

Director of Design
British Design Fund

Lee McGuffie

Digital & Content Strategy Director

Ash Mohd

Global Communications Manager

David Morris

Head of Marketing & PR - UK & IE
Bang & Olufsen

Jude Ower

Founder and CEO

Glynn Pegler

CEO, Culture Group
The Culture Group

Adam Powers

Chief Experience Officer

Lauren Rayner

Head of Digital
Battersea Dogs & Cats Home

Cheyney Robinson

Chief Experience Officer, EMEA and APAC

Kate Ross

Founder and MD

Seb Royce


Mark Sherwin

Managing Director
Accenture Interactive

Ross Sleight

Chief Strategy Officer

David Smith

Head of Marketing
RightNow Digital

Tiffany St James


Steven Swann

Creative Director

Lawrence Weber

Managing Partner Innovation

Lee Woodard

Global Chief Experience Officer
Crabtree & Evelyn